Lead Marketing Operations Manager

Overview

Who We Are

Provenir is a global fintech company with offices across North America, the UK, and Singapore. Provenir helps fintechs, financial institutions, and payment providers make smarter decisions, faster. We are passionate about technology and empowering businesses to become industry leaders. As a leading provider of decisioning and analytics products for financial services and other industries, we empower businesses to create digital-first decisioning solutions that drive business growth. If you’d like to work at an innovative fintech with a global footprint that is redefining the industry, then we want you!

We are looking for a Marketing operations manager to join our revenue operations department. This role will be the go-to person for marketing for data and performance metrics and will be the person in charge of driving best practice and strategic improvements in our mar tech setup. You will also act as the Subject Matter Expert who picks up and communicates improvements needed in our systems and flows back to the wider revenue operations team.

Responsibilities

– Building Automations out of our tech stack (predominantly Salesforce Sales cloud and Salesforce Account engagement (Pardot))
– Pulling relevant data sets for marketing activities
– Designing engagement workflows and nurture flows based off a brief from marketing
– Project managing the production workflows for marketing
– Measuring key metrics for marketing (MQL’s, Channels, attribution)
– Maintaining scoring models and core lead flows
– Maintaining marketing tools and integrations
– Maintaining live segmentation’s
– Being an SME on marketing automation and running strategic improvement programs for our Martech setup
– Owning Martetch platforms such as Chilipiper, Pardot, Zoominfo
– Helping project manage marketing initiatives out of our project management tool Hive

You will be responsible for the building of marketing automations out of our tech stack, mostly Salesforce sales cloud and Salesforce account engagement (Pardot). The role will pull relevant data sets for the marketing activity, build out nurture and engagement workflows, be responsible for tracking and measuring of key marketing metrics out of our CRM – be responsible for maintaining scoring models, integrations and live segmentations for marketing to use. They will also have responsibility in some project management for the Marketing team.

Requirements/preferences

– Experience building marketing automation setups (preferably Salesforce account engagement/Pardot)
– Experience managing and maintaining mar tech platforms
– Experience with CRM’s (preferably Salesforce)
– Spanish and English proficiency is a bonus

Our employees are our top priority; we offer comprehensive health and wellness plans. You will enjoy paid time off and company holidays, flexible and remote-friendly opportunities, and maternity/paternity leave.

At Provenir, we recognize that diversity and inclusion make our teams stronger. We are committed to equal employment opportunity and welcome everyone regardless of race, colour, ancestry, religion, national origin, age, sex, gender identity, sexual orientation, disability, marital status, domestic partner status, citizenship, or veteran status or medical condition. We encourage people from all backgrounds to apply.

Tagged as: mid-level, senior